Articles

Short, specific reads on getting bullet proof with pricing you next gig and the gig after that, and after that…

How to Build a Rate You Can Actually Say Out Loud

This article breaks down the variables that actually set a gig’s price, structure, region and travel, differentiators, and reputation, and busts the myth that a bigger venue means a bigger fee. A practical starting point for anyone who has ever guessed a number and hoped it was right.

What to Say When a Client Says Your Rate Is Too Much

The first instinct is to drop the price. This article gives you a better move: hold the rate and offer to adjust the scope instead, plus the exact wording for three situations every performer runs into, direct pushback, a written counter-offer, and the myth that corporate clients always negotiate down.

How to Show Your Value Without It Feeling Like a Sales Pitch

You don’t need a bigger following or become a sales person. You need three pieces of proof you probably already have. This article reframes marketing as organizing evidence you already own, a tailored set, a proven track record, your own production, into something a client can actually see.